Our Services Include:
Business
Analysis:
We come in and
audit your business systems. This business analysis will show the strengths and
weaknesses within your business.
Business
Operations:
We help with
strategic planning, cash flow planning, cost control, budgeting, product
costing, designing an estimating system, management issues, wage and
compensation systems, quality systems, implementations, quality improvement
programs, new product introduction systems, process development, inventory management,
production planning, people management systems, business performance metrics
and more.
Brand
Management:
Our brand management services include strategically positioning
your brand for market leadership, re-establishing brand relevance with your
most critical stakeholders, building your brand portfolio to maximize
investment and growth, extending and stretching your brands into new business
opportunities, and translating your brand into compelling customer experiences.
Early Stage & Start up Consulting
Early stage businesses require
a unique approach and strategy. Our goal
is to help you better understand all aspects of your business, operations, and
marketing. We research and implement
business solutions, marketing strategies, and strategic relationships that
will take your early stage business to the next level. We provide helpful
insight to all aspects of your business as well as the knowledge and tools to
monitor the results and make adjustments along the way. In our experience, early stage businesses need
to be flexible and have the ability to modify their business model along the
way.
Sales
We provide marketing and sales support in developing and expanding the markets for your products and services This support may include strategy and planning, advising on advertising campaigns, assistance with contact negotiations, project implementation, and other business transactions, assessing the market potential of your products and services, locating qualified sales representatives, agents, distributors and screening and selecting suitable strategic partners.
Marketing:
Sometimes it takes a fresh
perspective to recharge your marketing campaign. Often small businesses need to
become creative with a limited budget but don't know how to take advantage of
the resources available. Forms of marketing are evolving constantly. We help you explore the opportunities to
determine what works best for your business situation.
We do market analysis including size, segments,
growth, competitors, customers, and buying behaviors. We then assist you in developing
marketing strategies and tactics to reach targeted market, segments, channels
and customers.
Venture Capital:
Gordon
Consulting is most interested in helping start-up companies when it can
contribute both its strategy consulting skills and its knowledge of venture
capital sources. Straight venture capital raising projects are of less interest
to the firm.
Our
philosophy regarding capital raising is to find only synergistic relationships
whereby both parties benefit. As a result, we most often tap into strategic
investors rather than the traditional venture capital and private equity funds.